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SEO and AI search for finance

Katarina has worked with several large Finnish banks, on consumer and business banking and loans.

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Where we have worked

  • Consumer banking

    Accounts, cards, savings and everyday banking for private customers.

  • Loans

    Mortgages, consumer loans and comparison-heavy searches where every click is expensive.

  • Business banking

    Banking and financing services for companies, from small businesses to large corporates.

What we typically solve

  • Ranking in a sector where Google holds content to the highest standard of trust and expertise
  • Competing with comparison sites and aggregators for high-value searches
  • Content that is accurate, compliant and still easy to understand
  • Large, complex sites with many products and calculators
  • Being described correctly when customers ask AI tools for financial advice

How we help

  • SEO

    Strategy, technical SEO, content and link building that grow visibility, revenue and leads in Finland, Sweden and international markets.

  • AI search

    Get your brand mentioned and described correctly in ChatGPT, Perplexity and Google AI Overviews, through LLM feeding, content optimisation and technical AI readiness.

  • Multichannel growth marketing

    SEO, Google Ads, Meta and YouTube planned as one funnel, so every channel brings in revenue and qualified leads.

Experience and results

Finance is a “Your Money or Your Life” sector, where search engines and AI tools are especially careful about which sources they trust. Katarina builds SEO for banks with that standard in mind.

Own site · Content site · Finland

0 to 50Kmonthly organic visitors in one year

A new blog from 0 to 50K monthly visitors in one year

Within a year, monthly organic traffic grew from 0 to 50K visitors.

Read the full case

Own site · Services page · Finland

#24 to #2on Google Finland in two months

From position 24 to 2 for “seo koulutus” in two months

The page reached position 2 in two months, ranks on page one for six keywords and appears in the top five for AI Overview-type questions.

Read the full case (in Finnish)

See all cases

Questions and answers

How do you handle compliance?

Content recommendations are written so your legal and compliance teams can review them before anything goes live.

Do you work with fintechs as well as banks?

Yes. The same principles apply to fintechs, lenders and insurers that want to grow in search.

Other sectors

  • eCommerce and online retail

    Online stores, from pharmacies and fashion to beauty, home and DIY. Single-brand and multi-brand, in Finland, Sweden and across the Nordics.

  • Media and publishers

    News, entertainment and lifestyle portals. Search for sites that publish every day and live on traffic.

  • B2C brands and services

    Food brands, automotive, real estate and travel. Consumer brands that win when people search before they buy.

  • B2B and industrial

    International manufacturers and B2B services. Multichannel lead generation for long sales cycles and specialist buyers.

Let’s talk

We work best with companies that are ready to invest in growth. Tell us about your business and your goals. Katarina reads every message herself and replies by email.

Let’s talk